http://www.postalsanity.com/2010/02/direct-marketing-headaches-with-paperless-mail/ (SM)...our blog... Mon, 12 Dec 2011 05:05:49 +0000 hourly 1 http://www.postalsanity.com/2010/02/direct-marketing-headaches-with-paperless-mail/comment-page-1/#comment-56 Marty Thomas Thu, 18 Feb 2010 17:01:30 +0000 http://postalsanity.com/?p=1175#comment-56 Another good way to give your response rates a boost is to use personal urls. An example of a Personal URL would be: yoursite.com/Jim.Smith and when "Jim" visits his personal url, the website will usually be customized to him. It also allows the marketer to track who is responding. Learn more at: http://purlem.com. Another good way to give your response rates a boost is to use personal urls. An example of a Personal URL would be: yoursite.com/Jim.Smith and when “Jim” visits his personal url, the website will usually be customized to him. It also allows the marketer to track who is responding. Learn more at: http://purlem.com.

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